neillyninc

Between 2022 and 2025, Neillyn Firpo, Founder of LaRubia Consulting, contributed to strengthening Fairleigh Dickinson University’s social media strategy by transforming an existing content concept into a structured, scalable short-form digital series: “What’s New FDU.” This initiative focused on improving higher education digital marketing performance through recurring branded content, organic engagement growth, and sustainable short-form video strategy. The Opportunity: Elevating University...

A Data-Driven Growth Strategy by LaRubia Consulting “As a Delaware digital marketing consultant, my focus is simple: measurable growth, structured visibility, and sustainable ROI” (Neillyn Firpo, Founder of LaRubia Consulting). In competitive local markets, digital visibility directly impacts revenue. This case study highlights how a strategic digital marketing framework helped Nelly’s Beauty Paradise increase social media visibility by 125% in 30 days while strengthening its Google ranking...

In today's digital age, social media has become a cornerstone of business marketing and communication strategies. Navigating this dynamic landscape requires specialized knowledge and skills, which is where an expert social media consultant comes in. These professionals help businesses build their online presence, engage with their audience, and achieve measurable results. This article explores the multifaceted role of an expert social media consultant, providing insights into their...